Future Of Fashion
The technology is becoming more accessible by the day.
One look featured a larger-than-life, triangle-paneledrobe and headpieceby Japanese brand Anrealage.
In this case, the surprise came from Anrealages UV-reactive textiles.
The brandunveiled the technology in 2015and have since used it in entire collections, including itsviral fall-winter 2023 show.
Its not just clothing for a picture, Champion tells Bustle via Zoom.
Someone wore [our dress] to agender-revealbaby shower, and it turned pink in the sun.
Its success was short-lived after a few washes, the pieces turned a permanent purple-brown color.
Today, the tone-altering garments can generally be divided into two categories, UV-reactive and LED-activated.
Brands like Anrealage and PH5 fall into the former group.
Its really the yarn that we work with.
It was dipped in a coat, and the coating is UV-reactive, Lin says.
To the less science-savvy among us, the second category of pigment-shifting fashion LED-activated garments may seem more intuitive.
Since then, show-stopping looks from stars likeLupita Nyongohave kept light-up fashion in the zeitgeist.
But no fashion moment is more memorable thanZendayas famous Cinderella gownfrom the 2019 Met Gala.
They see a world of untapped potential for what it could create.
Bringing in different colors, I think theres an unlimited number of combinations and variations that we can create.
Lin and Champion believe a number of obstacles have prevented UV-reactive fabric from going fully mainstream.
Expect more and more viral moments incorporating the technology on red carpets and beyond.
As for PH5, the designers want you to benefit from their UV-reactive innovations however you might.
It also reminds you to put sunscreen on, Champion says with a laugh.
You think its an overcast day, but then you go outside and your dress turns pink.
This article was originally published onSep.
