Quick Question
If youre feeling anxious, its OK to be honest about it.
Sam Abrahart launchedThe Mayfair Groupfrom her bed in 2016.
At the time, she wasburnt outand depressed, and spent most of her time scrolling social media.
I was sitting there looking at photos and thinking, How are you on a yacht?
Im literally in bed and cant get out, the 32-year-old tells Bustle.
It made me feel incredibly isolated.
The Instagram page quickly took off.
I don’t think I realized how many people were feeling the way I was feeling, she says.
And Abrahart says theres more from the brand to come.
I was up all night anyway with my sleep anxiety, so I started to curate this concept.
Over the course of the first year, our content started going viral.
Through cultivating that community, I started hiring because we were growing as a service business on the side.
I remember on her first day we were talking about products because everyone was asking for them.
We launched the site and everything changed after that.
I start the day withmeditation.
I never like to start my day in what I call reactive mode I like to be really intentional.
I’ll alsojournalin the morning, and then spend some time creative thinking in the morning.
I’m always tapping into my Sammy energy.
I want to channel her in everything that I do.
Before big meetings, I also like to be honest about where Im at.
It’s so powerful to set the intention of the room.
If youre feeling anxious, its OK to be honest about it.
It creates a dialogue and a creative energy thats very powerful.
To rest, Ill sit on the couch, watch a Netflix show, and eat takeout.
Then, to re-inspire, Ill do something to reignite inspiration outside of work.
I also tell people it’s not what you do, it’s the way you show up.
We’re launching this year in 30 Nordstrom stores across the country, which is really exciting.
This interview was edited and condensed for clarity.
This article was originally published onAug.
