Style
Plushies are fashions new it girls.
What Is Cutecore?
Theres a wider phenomenon of embracing the kid within.
Cutecore falls squarely under this umbrella.
(Pinterest refers to the the trend as Dolled Up.)
In fashion speak, cutecore is the latest iteration of thebag charm obsession and its all about plushies.
Labubus, Miffys, & More Characters
Bag charms are far from new.
Jane Birkin has been rocking the style since the 80s.
EvenKim Kardashian adorned her bagwith loads of trinkets on a trip to Paris.
And there are entire plushie subcultures dominating the bag charm markets.
The newest character with a cult following is Labubu.
The rest of the popular plushie add-ons are surprisingly nostalgic characters.
Monchhichi are also enjoying a comeback.
Another crew of plushies back in the zeitgeist?
Theyll carry designer bags worth thousands and attach the kitschy toys to them.
Dua Lipa, for example, added two different Labubus to herHermes Birkin.
(She talked toVanity Fairabouther obsession with plushies.)
Elsa Hosk also recently got into the soft bag charm, also attaching one to her Birkin.
Other fans of the plushie charm include Rihanna, Ayo Edebiri, andBTS J-Hope.
The Runways Are Also Getting Dolled Up
Even designers are launching their own soft bag charms.
Shop The Trend
Dont worry: The trend doesnt discriminate.
(It also does Blind Boxes you just wouldnt know which character from the set youll get.)
